Week 2 Part 1

Facebook vs Instagram

So since the opening of Clipper Junkies (my barbershop), I have been using a few different social media sites to promote my business, but today we're just going to focus on the two leading platforms. That is Instagram and Facebook. I'm going to talk about which one I like better and why I like it better. 

To start off, I would just like to say that Facebook is amazing! I have so much respect for this site it's unreal! I am adopted and I was able to find my other sister who was also adopted with the use of Facebook. But with that said, I promise I will not be bias to my opinion on which platform is better for promoting your business.  

When using Facebook I feel as if I pretty much know what I'm doing. Facebook is older than Instagram and I just know how to use it better. I have used Facebook for so many things. I have sold things on marketplace. I have found old high school friends. And even like I said above, I FOUND MY ADOPTED SISTER! Facebook is just amazing a full of opportunity. So, when I opened Clipper Junkies I wanted to see what it had to offer for promoting my shop. I dug around and found out that I could run ads for fairly cheap. I can even set my own budget for my ads. Well, that's a plus. I could also set up and run an event that could reach all the locals. And guess what? It's FREE! Now that's my kind of budget. I can also set up a "page" for my business, and yes that's free also. So with all of this knowledge, I have created a few events for days that we will be having specials, (by the way we are having a $9 haircut* special for Labor Day Weekend, check it out at www.clipperjunkies.com), and I have also set up an ad and a Clipper Junkies page. I totally did Facebook!

Now let's talk about Instagram. It took me many years to jump on this bandwagon. I didn't understand it. I didn't understand why the heck it was just pictures. I wanted more than just to post pictures, I wanted to communicate with words to people. But it was whatever and I just started slowly using it. Well fast-forward to 2018-2019, I'm using the heck out of it to promote all of my husbands haircuts. This is great! People actually follow other people just to look at all different types of haircuts. Now I must say I haven't found much more that you can do with Instagram in the business aspect. I mean yes, I made a Clipper Junkies "page" also, but that's really it. I can't sell anything on Instagram nor can I create an event for my business that will reach all the locals. But I am able to use some awesome hashtags (which, I kind of just started to understand. I promise I'm not that old, lol. 35 to be exact)

It is my final opinion that although both platforms have positive aspects for advertising ones business, I just feel as if Facebook is better designed for business promoting than Instagram is. 

Please classmates, or whoever is reading this, give my page a like, a follow or whatever!

Instagram @theclipperjunkies 

Facebook @clipperjunkies